CONVERTKIT REVIEW: MY PERSONAL EXPERIENCE WITH THE PROS, CONS, FEATURES, AND COSTS
” The cash resides in the list.” At the very least that is what all the leading marketing professionals claim.
As I review my history as an business owner, I have to admit that a notable section of the earnings coming from my companies can be connected back to my e-mail checklist. In this ConvertKit review today, I’ll not only share the pros and cons of this email autoresponder tool, I’ll also share some of my own email strategies along the way. Immediate Convertkit Immediate Convertkit
As you read this review of Convertkit, satisfy keep in mind that I am current consumer. I utilize this email advertising software application everyday immediately, but I have actually additionally made use of other email devices over times, so I have a aspect of reference to compare. I’ll share the advantages and disadvantages of the attributes, the costs, exactly how to successfully utilize it and also a lot more.
And completely disclosure, I have actually met the founder Nathan Barry a few times in person as well as I assume he is actually a great fella! Nonetheless, I don’t consider keeping back any kind of blows when I share a number of areas that the device might be enhanced. Immediate Convertkit
On the whole, it’s a great e-mail advertising and marketing device for blog owners and small company owners.
Ease of making use of – 100
Security – 95
Customer Service – 90
Cost – 90
On the whole, ConvertKit is actually a fantastic email marketing tool. It’s SUPER easy to use as well as has a excellent concept. On top of that, it has all the features it requires for a digital product or a serious blogger homeowner.
Pros Super user-friendly.
Unrestricted top magnets for one initiative. Immediate Convertkit
A/B screening of email program headings.
Sequence Format isn’t excellent.
No A/B testing for titles in automated set.
Minimal potential to deal with cold subscribers.
Unlimited delivers for one initiative. You may deliver as various downloads or free gift delivers as you prefer as well as possess all of them all channel into one initiative. As well as it’s easy to create this occur.
Totally free movement. Their migrations team will do it for free if you have over 5,000 subscribers that you are bringing from a previous email provider. This includes switching out all your opt in forms on your web site, relocating drip email set, and also anything else that needs to have to become relocated coming from your previous program resource.
A/B testing of email broadcast headlines. Being able to test what headlines work can dramatically improve your open rates, which can directly translate to your bottom line.
Auto-insert given name along with fallback of no name (if they certainly never submitted their given name). Again, it is actually the little bit of particulars such as this that I such as.
You are not forced to use a visual editor. Some devices need you to carry out a drag and also decrease and really draw series between 1 e-mail and the upcoming … I dislike that sort of stuff. I am actually certainly not a graphic designer, I merely intend to create my emails and possess them go out in the right purchase. ConvertKit permits that simple style as presented below.
THE DOWNSIDES OF CONVERTKIT: WHAT PERFORMSN’T IT DO WELL?
No tool in the world in ideal, and also neither is ConvertKit. I find a few areas of remodeling that might be created. In general, I don’t assume these are actually package deadlies, but also for others they might be a larger package, so I would like to lay all of them out on the table.
Sequence Style. I prefer the list of series were in a grid format, certainly not a huge box layout. If outlined effectively, I can simply discover which sequence I want to revise without needing to scroll a lot, yet the manner in which it’s laid out at this moment ( as well as due to the fact that I have many lots sequences), I spend time .
I enjoy that I may only quickly begin creating the email copy! I do not must tinker a graphic editor (like Infusionsoft) that forces you to pull all around cartons as well as draw arrowheads and incorporate cooking timers prior to you can begin creating everything. This is actually WAY less complicated.
Up to 100,000 users is $679/month.
( Sadly for me, I more than 100,000 clients … so I pay more than that … yet it deserves it).
INTEGRATIONS. Immediate Convertkit
ConvertKit is developed sufficient that they automatically combine along with bunches of devices. This primarily indicates that you can utilize the ConvertKit API and connect it in to a 3rd celebration device and the leads will definitely receive drawn in “magically” to your account and also you can easily begin drip projects without your participation.
I currently integrate ConvertKit with Clickfunnels, Opt-in Monster, Thrive Leads, and possibly one or two others that are coming to mind right now.
Right here’s a handful of various other popular ConvertKit integrations that individuals make use of:.
CONVERTKIT EMAIL ADVERTISING AND MARKETING: ‘THE TECHNIQUE IT SHOULD BE’? WE’LL BE THE COURT OF THAT.
If you should buy email marketing software from ConvertKit, real ConvertKit review (2019 update) from real people on Twitter to help you make the best informed decision. Immediate Convertkit
ConvertKit is actually a fairly brand-new product and although it doesn’t possess all the alarms as well as whistles that other a lot more popular e-mail advertising program service providers offer, it still offers small businesses and also professional blog writers every thing they need to have to manage e-mail advertising and marketing initiatives.
In addition, features including computerization, tagging, and also sending out a sequence obviously e-mails incorporate terrific use to this platform. Along with ConvertKit, you can easily additionally put together as many types, touchdown web pages, computerization rules, and auto responders.
In general, ConvertKit is moving in the ideal direction as well as if this is what the very early model needs to offer, it will be exciting to find what new developments potential upgrades will provide early adopters along with.
ConvertKit’s most inexpensive e-mail advertising planning is 29.00 per month.
This firm was released in 2013 by Nathan Barry. Therefore, it is actually relatively brand new in the sector.
ConvertKit offers impressive features that rival many other long-established email marketing brands like MailChimp and Aweber.
ConvertKit’s mission is to assist small business as well as writers to expand their audience as well as turn their e-mail users into paying out consumers.
Their clients consist of a long list of successful niche blogs like Zen Routines, Easy Delicate, Impossible HQ and The Ultimate Paleo Manual.
The email advertising and marketing software program arena is actually stuffed along with auto responders that each claim to assist marketers handle their initiatives effortlessly. ConvertKit is no exemption during that it tosses itself as the optimal email-marketing platform for expert writers.
This company was launched in 2013 and is actually relatively brand new in the business. ConvertKit offers impressive email marketing features that rival many other long-established email marketing brands like MailChimp and Aweber.
PAY ONLY FOR WHAT YOU NEEDED TO HAVE: PRICING IS BASED ON LISTING MEASUREMENTS.
ConvertKit gives list-based strategies, indicating that rates depend upon the size of your subscriber list. The starting plan is actually for companies along with up to 3,000 customers. Advanced programs are actually offered for high amount senders upon demand.
POSSESS LESS THAN 50K USERS? SEND UNLIMITED MESSAGES.
Email online marketers with less than 50,000 subscribers can easily deliver unlimited messages. This is actually a terrific attribute for marketing experts that deliver plenty of emails frequently to a small list of users. If you get on a greater planning, having said that, an e-mail restriction is applicable.
This restriction is actually computed through increasing 15 and also the strategy’s user restriction. So, if your program supports around 60,000 clients, just multiply that variety through 15 as well as 90,000 will be your email limit. Immediate Convertkit
With ConvertKit, you can easily also establish as numerous types, touchdown pages, hands free operation rules, and autoresponders as you such as.
DRIP CAMPAIGNS VS. ADVERTISING AUTOMATION.
What are actually drip initiatives? They are actually a sequence of e-mails ” trickled out” one at a time in a pattern to clients at pre-set time periods. These e-mails may contain a collection of similar tutorials ( developing an email program) or they could details on your numerous companies along prominent blog as well as client recommendations.
The process of creating these initiatives in various other e-mail marketing devices can be wearisome and also extremely hard. ConvertKit simplifies everything.
As an example, you can produce a collection of emails to be sent out over a period of one month after new clients join your listing.
Any time, you can drag as well as lose emails to re-order the sequence. You’ll also manage to see the whole drip e-mail unit in one perspective, which makes it very easy to preserve great flow when generating your campaign messages.
The moment a information is actually sent out, it’s significant as released et cetera remain in receipt till the scheduled delivery day.
But more notably, you can do so much more than merely the traditional drip campaign.
SUPPLY APPROPRIATE AND BENEFICIAL CONTENT ALONG WITH ACCURATE E-MAIL MARKETING AUTOMATION.
The true energy of advertising and marketing automation comes into play: You may generate “If This, then That” guidelines. Why is this vital? Since it enables you to supply web content that is actually much more valuable and relevant to the individual vs. making use of a one-size-fits-all method.
You can arrange for a recipient who doesn’t open one of the sequenced emails, to receive a special email to re-engage them. This is actually extremely different coming from the trivial, ” direct” path of typical drip projects– where everyone obtains the specific same e-mail till the sequence is over.
ACCOMMODATING THE PASSIONS OF YOUR SUBSCRIBERS.
You can have an hands free operation series set to induce when people register for your e-mail newsletter. Those that check out a box indicating a specific rate of interest ( state, “vegan dishes”), would acquire a different series of e-mails than those that check yet another passion container (say, “gluten-free dishes).
VISUAL AUTOMATION: ANYBODY Can Possibly Do IT.
ConvertKit has actually made it extremely easy to set up these automated email collection. You may merely click and move alternatives onto a canvass and also you are actually done. No coding or even innovative understanding is called for.
EFFORTLESSLY GENERATE AN E-MAIL TRAINING COURSE.
What is actually an e-mail training course? It’s a collection of e-mails, planned to be delivered in sequence, each of which supplies a course on a certain topic. As ConvertKit details, it feels like an on the web program ” however without all the bells as well as whistles .”.
Email courses have been used effectively as a freebie that attracts sign-ups, but plenty of bloggers sell their email courses.
ConvertKit makes it simple to produce e-mail training courses. You may also individualize what happens in the end of the training course. For example, you can give a second training program, and subscribers that present enthusiasm is going to immediately begin acquiring that 2nd course.
The ConvertKit blogging site has high-quality direction on exactly how to develop effective email courses.
BEHAVIOR-BASED INDUSTRYING WITH COMPUTERIZATION As Well As TAGGING.
Permit’s take a more detailed examine automation.
Email advertising and marketing software application like ConvertKit helps you obtain the most away from your advertising and marketing efforts by utilizing marketing computerization. Advertising and marketing automation that lets you keep track of, measure as well as automate marketing campaigns.
Email advertising and marketing automation is actually a type of marketing hands free operation. Depending upon exactly how you have actually established your initiative, a specific email is actually sent to your client depending upon the action they’ve taken.
Actions, events, and conditions are actually the building blocks responsible for ConvertKit series.
STRAIGHTFORWARD TO USAGE.
If this sounds like it could be complicated to establish, software like ConvertKit helps streamline the process for you with its easy user interface.
For most marketers using ConvertKit to manage their email campaigns, automation and tagging are the sellout features. Automation makes it easy to manage subscribers based on events while tags help to segment contacts.
For example, you can tag subscribers automatically if they click certain links in an email. This, in turn, triggers a course of action such as enrollment in a Webinar, subscription to a course, and so forth.
A big plus of ConvertKit: Move seamlessly between building your email automation sequence and working on the individual email content.
SUPPORTING CONVERSIONS AND NEW SMALL BUSINESS OWNERS.
If you’re looking into marketing your small business, you might have heard about sales funnels. A sales funnel is the path your customer takes to purchasing from your business.
An email marketing funnel will include sending your potential customer helpful content linked to your service or product. By setting up rules, you tell ConvertKit which emails to send (and when).
To keep it simple, ConvertKit visualizes the process so you can immediately see your funnel and all you have to do is add the content.
If you’ve never built a funnel before you’ll be able to craft a compelling email campaign, this approach means even. ConvertKit also has a free email course to get you started.
LANDING PAGE DESIGNER: NO DESIGN SKILLS NEEDED.
The landing page creator is a great addition that ConvertKit offers to help website owners who have little to no design skills. Using the visual editor, there’s no need to write code for your landing page. You can change colors, upload images, and alter text with just a few clicks.
Although there are only three landing page layouts to choose from, ConvertKit offers full access to CSS for those with somec coding ability who wish to create a unique landing page design.
ConvertKit landing pages are also integrated with a large collection of textures and patterns from SubtlePatterns.com. Therefore, you can be sure of finding a landing page style that matches your brand or website theme.
WHERE ARE MY LANDING PAGES HOSTED?
ConvertKit is quite flexible when it comes to hosting landing pages. You have the freedom of hosting landing pages on ConvertKit servers or move it to your own domain using a WordPress plug-in.
SUPPORTING LEAD MAGNETS.
Adding a lead magnet to your landing page is a great way to get customers to sign up for your subscriber list. A lead magnet is a resource you use to attract potential customers: leads.
Lead magnets can take many forms. Examples include:.
E-books (e.g. how-tos that are valuable to the reader).
Industry white papers.
Gated videos (videos a viewer can only access if they give you their contact information).
In exchange for your free resource, your customer shares their email address.
ConvertKit comes with support to add lead magnets to their forms.
HOW CAN CONVERTKIT HELP SMALL BUSINESSES?
Here are a few ways you could use ConvertKit to achieve your business objectives.
Engage at the outset.
Automated welcome series based on users’ interests. Automatically identify and retarget those who don’t open emails.
Deepen the connection.
Use lead magnets to send recipients a content series that is relevant and valuable .
Develop funnels and monetized content like email courses.
ATTRACTIVE TEMPLATES AND SIGN UP FORMS.
An email marketing campaign would not be complete without signup forms. ConvertKit comes with a form builder as expected from any typical email marketing application. Using this tool, you can create multiple attractive opt-in forms and place them anywhere on your website.
Though basic in function, the form builder does its job well.
You’ll receive a message confirming that your contacts have been successfully imported once you’re done uploading the file.
The subscriber page marks contacts as confirmed, unconfirmed, canceled, or complained to describe their status on the list.
BE RELEVANT: TARGET THE INDIVIDUAL’S INTEREST.
Subscribers can be tagged and segmented if you want to send targeted messages to a specific group– for example, you could create an email series to target individuals who attended a particular webinar you held, or an in-person conference you exhibited at.
As mentioned earlier, ConvertKit offers email creation features that allow you to send a course of messages automatically. You can create multiple email messages, save them as drafts and schedule when to send.
Email course scheduling can be great when sending content that is relevant to specific subscribers. However, sometimes you’ll need to send one email blast to everyone on your list.
To accomplish that, ConvertKit offers a broadcast function. When a single email is sent to multiple people at the same time, a broadcast email is. This feature is great for announcing special offers, product launches, or time-sensitive discounts or news.
HELP AND SUPPORT.
Currently, customers have no access to live chat and phone support. You can always get in touch with a customer support agent via email.
While this might not sound too assuring, one unique aspect about contacting ConvertKit is that when you submit a question or complaint, they personally look into your account.
The assigned support agent will make recommendations to help you improve your results or enjoy a better experience if something is lacking.
In addition to email support, ConvertKit hosts workshops, offers training materials, and provide plenty of online help documentation. The knowledge-base categorizes help articles according to topics, thus making navigation easy. Alternatively, you can use key phrases to search for help articles.
ConvertKit offers analytics tools for easy campaign tracking. You can track email opens, bounces, visitors, subscribers, and conversion rates for each campaign separately. The program also tracks website statistics for different forms to help you know which signup tactics are providing the best results.
For instance, you can examine conversion rates as well as the number of subscribers that joined your email list via the pop-up modal or the ones who signed up for incentives using the sidebar form.
ConvertKit creates email courses easily.
The landing page and form creators feature intuitive interfaces.
Email scheduling and automation features save time.
Subscriber tagging facilitates list segmentation.
Migrating to ConvertKit is simple since you can import contacts via a CSV file.
Built-in reporting tools track campaign metrics easily.
ConvertKit offers the ability to create multiple sign up forms for different pages and track their conversion rates individually.
Currently, no free trial is available but new subscribers are protected by a 30-day refund policy.
No phone or live chat support is provided.
Limited third-party integrations compared to other email marketing platforms.
ConvertKit is a relatively new product and although it doesn’t have all the bells and whistles that other more prominent email service providers offer, it still gives professional bloggers and business owners everything they need to manage an email campaign.
Additionally, features such as automation, tagging, and sending out a sequence of course emails add great usability to this platform.
Overall, ConvertKit is heading in the right direction and if this is what the early version has to offer, it will be exciting to see what new innovations future upgrades will provide early adopters with.
Easy Digital Downloads.
and many others.
And because they integrate with Zapier, that means there are lots of other combinations that you can use even if there isn’t a directly integration.
CONVERTKIT QUESTIONS AND ANSWERS– FAQS.
I can’t possible consider all the questions that you might ask before deciding to buy Convert Kit; however, here’s a few questions that I might anticipate.
How good is the customer support?
The customer support is really good. They offer a live chat option that I’ve used. If they are not available via live chat, you can email them and they usually get back in a pretty timely manner. I haven’t had any big issues with the support.
Will they help me migrate from my old provider?
Yes, they will move all of your subscribers for you, but they will also create all the forms you need and place on your website (as needed) to make sure your transition over is really smooth. They will also move any campaigns that you had on your old provider so that you don’t manually have to recreate them.
How does the price compare to other email tools?
The pricing is pretty comparable. There are hundreds of options out there, so some may be cheaper, but there are definitely much more expensive options.
How many lead magnets can I deliver and create through ConvertKit?
You can create unlimited number of lead magnets or downloads that ConvertKit will deliver seamlessly to your customers. If you want, the way they have everything set up makes it really easy to have dozens (or more) of freebies that lead to the exact same list. This makes it really convenient to do special content upgrades, etc
. Does ConvertKit have options for double or single opt-in?
Yes, when you create your opt-in forms you have the option to require that the subscriber get a verification email first before they are added to your list. Single opt-in is likely to lead to more overall subscribers, but double opt-in is likely to lead to more verified subscribers.
Is ConvertKit worth the cost?
I’ve been using email automation tools since about 2006, and I’m a happy customer of ConvertKit. I think the cost of an email marketing tool is a necessary expense for an online business, and ConvertKit is a great option at a fair price.
At the end of the day, ConvertKit is a great email and marketing automation tool that has all the features that a serious blogger and business owner would need to help automate their business.
With an unlimited amount of campaigns and lead forms that you can create and an easy to use interface, you can spend more time growing your business than worrying about how to make your email provider “work”.
The best part is that you can start a 14 day free trial (with no credit card required) so you can check out what ConvertKit looks like on the inside.
I use this email marketing software on a daily basis right now, but I’ve also used other email tools over the years, so I have a point of reference to compare. Overall, ConvertKit is a great email marketing tool. These emails might consist of a series of related tutorials (forming an email course) or they might information on your various services along popular blog posts and customer testimonials.
A broadcast email is when a single email is sent to multiple people at the same time. In addition to email support, ConvertKit hosts workshops, offers training materials, and provide plenty of online help documentation.
Contact Form 7 integration
Contact Form 7 integration
Contact Form 7 integration
Added tools tab
Full plugin documentation
membership site providers
customizable opt-in forms
system status box
Contact Form 7 integration
Contact Form 7 integration
URL query parameters
Restrict Content Pro
CF7 name and email fields
visual automations tool
open source software
custom css section
Added saving subscriber
lead capture form
double opt-in process
digital or physical products
Fix code conflict
character set issues
plan s limit
monthly recurring commission
new landing page builder
Changed log file
refresh forms button